Reviews – Aargh! – Why Are They So Hard To Get? If you are an author, you know exactly what I mean. After all the blood, sweat and tears, that book that took months or even years to write is finally posted on the world wide web in all of the online book stores. It should be easy to find. After all, you used the right “search” key words. The title is spot-on and the book cover looks fantastic! The book description is concise and appealing. The readers should soon be flooding in! But they’re not. . .